Automation
CategoriesAlso known as: Workflow Automation, Process Automation
Design and implementation of workflows that eliminate manual intervention across repetitive tasks within the marketing-sales funnel. Covers automated lead routing, scoring, nurturing, reporting, alerts, and cross-system orchestration (CRM, CDP, marketing automation, data warehouses). At Evox, automation is a means, not an end: implemented to compress cycle times while maintaining quality and traceability.