Checkout Optimization

Friction in the payment flow reduces conversion rates and increases cart abandonment. Evox implements A/B testing and progressive form optimization, reducing unnecessary

1. 01

   CRO

   Low conversion rates in e-commerce typically stem from user flow friction and insufficient hypothesis validation. Evox deploys a structured approach of A/B experimentation, funnel analysis, and data-driven personalization to measurably improve conversion rates.

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2. 02

   UX

   Poor user interfaces in e-commerce increase abandonment rate and reduce average cart value. Evox applies research methodologies and A/B testing to optimize navigation flows and maximize conversion.

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3. 03

   A/B Testing

   Uncertainty regarding which content or interface variant drives higher conversion hinders revenue scaling. Evox implements controlled experiments with rigorous statistical analysis to isolate variables and validate optimization hypotheses.

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4. 04

   Shopping Ads

   Poorly structured product catalogs result in low visibility and conversion on shopping platforms. Evox optimizes feed integration, purchase intent segmentation, and dynamic bidding to maximize return on ad spend.

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5. 05

   Ecommerce (Shopify, WooCommerce, Magento, Prestashop)

   Data fragmentation and latency in ecommerce platforms such as Shopify or Magento limit conversion and scalability. Evox unifies the technology infrastructure, integrates APIs, and optimizes performance to maximize attributable revenue.

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6. 06

   Análisis Predictivo

   Planning processes based on historical data limit the ability to anticipate market trends and customer behavior. Evox applies statistical models and machine learning to its operational data to project future scenarios and optimize business decision-making.

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